Blogging to Fame!

When internet is flooding with get-rich-quick schemes, dubious products and effortless-business opportunities to make your dream come true, it makes it very easy for people not to trust you and your ideas and services you provide. You are regarded as a sales person who wants to force your visitors in buying some product from him, when your product is genuine and can help them. People tend to keep a suspicious eye on you, as if every time you talk to them, it is your own benefit. When you leave a related URL in a post’s comment which leads to your site/blog, you are doing comment spamming according to the owner to benefit from his blog to take advantage of his page-rank. It is not their or your fault, it is being happening on net over time.

What all is actually Spam?

Spam is forceful propagation of any content. In our world, it is excessive repetition: Multiple meaningless posts to forums and unsolicited mail are two frequent examples. For SEO experts it includes stuffing keywords in their blog/site, duplicate content, unnatural link structures and posting of irrelevant links in comments, forums, guestbooks and membership lists. Normally all onsite spamming is done to either gain links or traffic or both.

Kinds Of Onsite Spamming-

Wikipedia Spamming- Google is biased towards links from wikipedia. So how do bloggers and other website owners get this to increase their rank. Stuff wikipedia with their links because it is a user driven and edited resource. Normally such links get removed but some deeply placed links on the pages with fewer people visiting remain untouched. Others contribute to it just to get their links in the articles written by them.

Referrer Spam- This is the kind that is aimed at search engines.It manipulates search engine rankings by creating what are in effect fake inbound links. It is done by a spammer by making repeated requests to see your website using a fake referrer URL that points to the site the spammer wishes to advertise. For sites who publicize their access logs, end up linking to the spammers site which includes referrer statistics, which in turn would get indexed when search engines crawl these logs. This increases the incoming link count. Some sites/blogs are attacked so much by such spammers that their band width has no space left to handle real traffic.

Trackback Spam- It is again done to receive incoming links. Sites which support trackback are attacked by such spammers. They would either publish an article with no relevancy or usefulness what so ever just to ping to get a link back.

Comment Spam- The very famous and easy way to spam is comment spam. Leaving a comment just to provide a link to their own site whether it is relevant or not, to gain links from high page rank blog is one of the blog spammers favorite.

Everything is spam, if they call it spam

Now that everybody is so troubled and annoyed by spammers and wish to fight spam they have started considering every step you want to take as spam. Specially the big shots of the blogging industry would not include your comment if it contains a link to your blog or website whether it is relevant or not. So, from the next time you put a comment don’t include a link if you are not linking another A-list blogger or Google or Yahoo.

Digg is very conscious about getting spammed. They are by nature anti-marketing and anti-SEO, so the next time you might be writing a story on Search engine optimization beware, you might be tagged as a spammer. With all the earlier evidence they have against such stuff, it is hard for them to believe that you are sincere to your efforts.

The internet can offer an opportunity for companies to market themselves and their products inexpensively and effectively, but you need to exercise considerable care to ensure that your method, or your message, doesn't get you into legal or other difficulties.

The strength of the barrier that Anti-spam filters pose is so low that it can be over-powered by the sheer number of spammers. Spamming is so much economically viable and incur much less costs than advertising that anybody can be lulled into doing so. But beware even you can be termed as a spammer by the overcautious because of the overindulgent.

Divya Uttam
Happy Blogging.

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Labels: Blog Optimization, Blogging Tip/Tricks