Blogging to Fame!

I recently got visitors searching for the largest page size that a Google’s Spider may crawl. There is no set limit existing for the same. Google may crawl very large pages if it believes them to be worthwhile. You may consider following:

No Duplicate Content: The content is what matters most, for Google as well as your readers. It should be fresh, unique for Google, and informative for your readers.

Back Links Content: As known to all, Google gives lots of value to Quality Back Links. Therefore, if you have some insight on your blog, you can share it with other bloggers and talk about it in forums, and the blogosphere will love to link you back.

Make the spider feel your effort is warranted and there is no stopping it from indexing the whole content, even unusually large documents.

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Labels: Content Management

The Power of Keyword Optimization for your Blog.

Page Rank defines your importance on net but it is very general overview of any webpage. Google’s Rank Analysis is far more complex than what you see in your Google Toolbar and it is definitely not all about 0 to 10.

Now a days even personal blogs have a high page rank. They have page rank because they are healthy and updated regularly and are recommended by many other personal blogs but from Search Engine ranking and visibility point of view they are found only by the name of author. Their ranking is not based on any specific keyword but it shows the overall structure of the blog.

Google Page Rank is the most generalized average of the various Ranking Factors. Your website ranking might be ‘six’ but it may not be found in the Search results related to your site theme, and a blog of page rank 4 might be on the top results. Sometimes you can find 0 page rank blogs on the top results according to their themed keywords.

So its not about Page Rank, its about Theme Sensitive Page Rank. It is web visibility, on your keywords.

With already available content and high paged ranked pages makes it practically impossible to start a blog. So how can you go for already existing competition or move ahead in business. The concept of page rank put forward by many search engine experts is far from reality. We have been discussing various trends in our previous posts. The extract from them is that the latest positioning of blogs/websites in Search Engine Results Page is based on Google’s new technology Topic Specific Page Rank, which can only be obtained through developing keyword relevance and keyword optimization of your blog/website.

Keys that indicate your Topic Specific Page Rank

• Focused and targeted niches in large market.
• The Title tags that are specific to each page and not common for the whole site.
• Targeted keyword optimized webpages.
• Inbound links from related authority sites.
• Inbound links from the very related categories of human edited directories like Yahoo Directory and DMOZ.

Keyword optimization is not restricted to only onsite factors but also to overall structure as well as offsite factors of your blog. It depends on how effectively your blog handles your business issues. It is the tool through which you can relate your visitors to your business. How effectively it is told to them about your blog and market you deal with, through your keywords effects your success invariably. Only a good marketer will tell you how important a well keyword optimized webpage can be to your online business.

Blog can be keyword optimized by usual routine activities

1. Developing focused category based folder and sub folder. http://www.yrdomain.com/index.php?action=resource to better ones like yrdomain.com/blogging/secrets.
2. Getting links only from websites and blog themed to your blog, otherwise those Links are discounted by Google and other search engines.
3. Getting various anchor text inbound links from websites related to your niche.
4. Providing theme based and targeted, specific tightly keyword based Feeds from your site.
5. Submitting your blog to multiple Search Engine Friendly Directories.
6. Overall Website Structure should be evenly divided on all your important keywords.
7. Use your keywords while you link to internal pages for more targeting.
8. You should address to the deep issues in your niche, and not just the general ones. This would help you to become an important site regarding that niche from SEPV.

For the people who are really serious about their online business and have long-term plans for their blog should look ahead than just blogging platform and move forward to Content Management System. We will be dealing on these issues in upcoming posts.

For now,
Happy Blogging,
Divya Uttam.

Related Posts:-
Keyword targeting and understanding trends.

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Labels: Blog Optimization, Content Management, Keyword Optimization/Relevance

Someone is stealing your content.

Over the time we had a lot about content. Content is important and owns a key-role in the optimization of our blogs and websites. Web has even evolved with the concept of user-developed content. Different formats of content have been evolved under same medium of Internet like never before.

Being in a pool of Internet content it is even more important for us to have it unique and fresh. Much of the content on Internet is not original, it is either duplicate content or near Duplicate content.

What is Duplicate Content?

We all know about viruses and how they propagate in web. Content propagates in web in the same way. In the mean time many copies of content are formed. User developed content on net with no special addition of information or value to the real information is known as Duplicate Content. Sometimes this is done giving credits to the original websites and sometimes it’s just ripped of.

What are different types of Duplicate Content?

• Content that is syndicated and re-branded for different users and different market like Private Label Articles.
• Websites/Blogs developed by just aggregating the content from different websites from around the web.
• Plagiarism: Copying from Public domain websites like Wikipedia, Project Gutenberg.
• Web press releases are most often are duplicated in many blogs and other web media sites.
• Businesses in quest of building brand image and protecting their Trademark ownership, register all domains related to their main domain and build near duplicate, or similar websites with no new content.
• Auto generated content from different types of content extractor software.
• Many registered domains either containing keywords or optimized for different keywords, redirected to same website. This type of optimization is dangerous as content of the main website can be taken as Duplicate content.

If we leave some business compulsions, most Duplicate pages are generated to develop content rich websites and generate a passive income, by placing contextual ads and manipulating search engines for high search engine rankings and optimizing their main website, taking the un-authorized credit.

Most times this is done without providing any valuable unique content for the visitor, neither giving credits to the real owner of the content, nor putting any useful inputs in it.

Duplicate content may be good for many big firms in the way that their name is attached with the content, and even though the content is duplicate, there is no harm to the real owner/source of content as it is providing inbound links to the main site of the real content owner. But this is not always the case.

Why should we be concerned?

Most often when we write even about latest news or info, chances are there its been discussed at many other websites. Search engines try to ignore or even sometimes de-rank the sites, which have very little original content.

Using 301redirects is also an important ways of telling search engines that page have been shifted instead of developing similar page. But using too many redirects to a particular page may make search engines take your website content duplicate.

Latest trend of Page Jacking is really getting furious for new and small websites. Sometimes owners of authority websites with good page rank take the content from smaller sites/blogs and use them in their websites. Being white listed they have more relevant content at their website, and this ripped content looks more natural to that website. Now this may make search engines think as if the original website have duplicate content and it may face consequences.

You, now don’t have worry about things like http://domain.com and http://www.domain.com

How do Search engines look for Duplicate Content?

Google, Alta Vista(now owned by Yahoo.com) have many patented technologies with them to find duplicate content and it’s not matching word by word content but finding similarities.

1. Google looks for subsets of other content sources. It checks the for how recent the information has been showed and also checks the previous authority of blog or website.
2. Yahoo compares the outbound links from the content
3. Public Domain websites and other high page authority sites are very well crawled by these search engines. Most of the content optimized websites have similar or just copied content from these websites are easy prey of the search engines.
4. Similar title tag, Meta tag description, with similar content are easily identified by search engines, are noticeable traces of content by automated systems.

How to find if your content is duplicated?

• Check by taking any 3-4 lines at random or taking important phrases from the article, and Google them by putting them in inverted commas.
• Use service called “copyscape plagiarism” provided by www.copyscape.com.

More information and protection laws can be found at CreativeCommons.org and also at DisclosurePolicy.org.

Its really important for us to make information easily accessible as well we add valuable content to the web. Sooner or later most attempts of stealing content would be countered by search engines with better evolving technologies.

To your Success,
Divya Uttam
Happy Blogging.

Further Reading on Google Blog:- Deftly dealing with duplicate content

Related Posts:-
Neither Content Nor Links
Blog Optimization- Is Content the Only Real King online?
Blog Optimization- Content and its Supremacy.


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